An upgrade of the outdated Teck Red Dog Site recruitment brochures. Distributed at the annual career fair to a wide audience who were interested in joining the company.

Deliverables

Brochure Design

Goals

Attract potential applicants and properly inform them about working at the Red Dog Mine, general requirements, important deadlines, and more.

Approach

Reviewed past brochure layouts, and collaborated with the recruitment team to identify areas of improvement, intriguing and welcoming images, and information hierarchy. Applied printing knowledge and utilized printing tests to ensure the final product aligns with the prototye.